Aug 06, 2026  
2025-2026 College Catalog and Student Handbook 
  
2025-2026 College Catalog and Student Handbook

MAR 3802 - Marketing for Managers



Prerequisite(s): ECO 2013  
Corequisite(s): None
Develops the student’s marketing skills necessary for the successful technology manager. The student will understand the strategies of marketing and the ways in which one executes a marketing plan. Covers full life-cycle product marketing support and the marketing of services.
Semester Hours: 3 credit hours
Semester Offered: Fall, Spring, Summer
Fees: None
Course Designations: Baccalaureate