Aug 06, 2026  
2025-2026 College Catalog and Student Handbook 
  
2025-2026 College Catalog and Student Handbook

ENT 4604 - New Product Development



Prerequisite(s): None
Corequisite(s): None
This course builds a foundation in new product development. Students create a new consumer brand including name, logo, product features, product package, labeling, recommended retail price and estimated cost of goods.
Semester Hours: 3 credit hours
Semester Offered: Fall
Fees: None
Course Designations: Baccalaureate