Aug 06, 2026  
2025-2026 College Catalog and Student Handbook 
  
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2025-2026 College Catalog and Student Handbook
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ENT 4124 - Marketing for Entrepreneurs


Prerequisite(s): None
Corequisite(s): None
Students will demonstrate the skills to successfully plan and research the marketing and sales aspects of launching a new business venture. Students will analyze marketing opportunities, research target markets, and develop a marketing strategy and brand positioning. Students also will learn how to develop new products and services and develop pricing strategies.
Semester Hours: 3 credit hours
Semester Offered: Spring
Fees: None
Course Designations: Baccalaureate


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